What We Do
At CTO Housing Alliance (CTOHA), we proactively educate, advocate, and develop strategic Configure-to-Order (CTO) construction opportunities for our members, accelerating project timelines, reducing costs, and ensuring sustainable market opportunities.
How We Work
CTOHA strategically engages stakeholders throughout the development process, including:
Targeted Education and Advocacy
Clearly communicating the benefits and competitive advantages of CTO methods to both public and private stakeholders.
Strategic Proposal and Planning Support
Providing tailored, actionable input during RFQ/RFP responses, master planning, and conceptual design phases to seamlessly incorporate CTO strategies.
Marketplace Development
Expanding and strengthening the network of manufacturers, modular builders, and suppliers capable of delivering pre-engineered solutions organized around commonly-held, opt-in standards.
Alliance-driven Collaboration
Leveraging collective industry expertise and member networks to efficiently scale CTO solutions, accelerating market adoption.
Our Goal
Our clear objective is to establish CTO construction as the preferred standard, ensuring sustained market opportunities and delivering measurable value to our members.
Why Configure-to-Order (CTO)?
CTO construction offers significant advantages over traditional Engineer-to-Order (ETO), Made-to-Order (MTO), or Standard-to-Order (STO) methods:
Speed
Standardized modular products shorten project timelines, accelerating delivery and occupancy.
Price-Transparency
Predictable pricing (MSRPs), fewer engineering resources, and predictable budgets.
Scalability
Interoperable products and standardized interfaces allow projects to rapidly scale.
Quality
Factory-built modules ensure consistent quality, easier compliance and industry certifications.
Attainable Sustainability
Realistic and easy carbon accounting based on logical product descriptions, and reduced waste.
Customer Flexibility
CTO solutions allow developers to defer manufacturer selection until later in the process, reducing upfront commitments. CTOHA helps customers swiftly identify suppliers within our member network, providing immediate confirmation of pricing, schedule, and availability.
Our Work in the Public Sector
CTOHA collaborates closely with state and local governments, housing authorities, universities, and other public entities to achieve objectives including:
Quickly delivering high-quality, affordable, and workforce housing to address urgent shortages.
Helping governments efficiently scale production to meet aggressive housing targets.
Lowering overall construction costs through predictable, standardized products with transparent pricing.
Facilitating widespread implementation of interoperable product interfaces to simplify installation, enhance quality, and reduce construction complexity and costs.
Promoting local economic growth through modular manufacturing facilities, creating stable jobs.
We accomplish this by:
Promoting policies prioritizing CTO construction solutions and standardization.
Building collaborations aligned with affordable, starter, workforce, and transitional housing goals.
Assisting agencies with project scoping, conceptual design, and funding strategies for CTO readiness.
Creating dependable project opportunities through strong public-sector buy-in.
Our Work in the Private Sector
CTOHA supports private developers, investors, builders, and housing providers by integrating CTO solutions into projects during RFQs, RFPs, master planning, and conceptual design phases. Specifically, we:
Provide expert input enabling projects to incorporate CTO-ready strategies from early stages.
Enable developers to retain traditional building options while positioning for CTO integration.
Connect developers swiftly with optimal manufacturers and suppliers within our network.
Provide fixed Manufacturer’s Suggested Retail Prices (MSRPs) for immediate clarity and certainty on costs.
The Result
This approach reduces risk, maximizes flexibility, and provides developers immediate insights into pricing, timelines, and availability, ensuring project efficiency and certainty.
Future Opportunities
CTOHA aims to explore additional strategic sectors, including potential partnerships addressing specialized housing and infrastructure needs in Defense and Military applications.